Go Figure is a leading Canadian designer and manufacturer of active fitness wear for women size 10+.

Go Figure also offers Health & Lifestyle Counselling.

Go Figure, since 2002, has met the needs of average and plus size women looking for a more healthy and active lifestyle, by providing attractive comfortable active wear.

Go Figure was started by Kim Ellis-Durity, (then a certified fitness instructor of 5’10” and a size 14), due to her frustration of trying to find attractive and comfortable fitness wear, even from well-known brands, to support her active lifestyle.

Knowing she wasn’t alone she combined her business background with solid market research to create a line of clothing to meet the needs of this under-represented group.

“Building a Body of Confidence”.


Go Figure focuses on choices that encourage people to participate or try something new.

All content © Go Figure Active Wear Inc. 2016   

Go Developer: IM The Web Guy • Go Co-ordinator: Charon O'Brien